Northwestern Mutual Fights Pediatric Cancer with NCAA® Championship Floor
Milwaukee, WI, Sept. 9, 2013 – Starting this week, pieces of the NCAA Division I Men’s Basketball National Championship Floor are on sale to the general public. Northwestern Mutual,
a corporate partner of the NCAA, acquired the floor following the 2013 tournament and turned it
into souvenir pieces for fans of the national champion University of Louisville Cardinals.
Proceeds of the sale will benefit Kosair Children’s Hospital in Louisville.
Fans can purchase their piece of the championship floor by visiting GoCards.com/floor. There
they can choose from three different sizes of souvenir floor pieces ranging in price from $99.99–
$499.99. University of Louisville Head Coach Rick Pitino will autograph 1,000 of the larger
Proceeds from the sale will specifically help support research being conducted by a team led by
Kenneth Lucas, M.D., chief of Pediatric Hematology/Oncology at Kosair Children’s Hospital
and division chief of Pediatric Hematology-Oncology and Stem Cell Transplantation for the
University of Louisville Department of Pediatrics.
“It is exciting to get this effort underway to raise funds for the fight against pediatric cancer,”
said President of the Northwestern Mutual Foundation John Kordsmeier. “We’re proud to
support the communities that we serve, and donating the floor in order to raise money for cancer
research is a win for everyone involved.”
The company mounted a similar effort in 2012 after the University of Kentucky won the national
basketball championship, raising more than $200,000 to help the fight against pediatric cancer.
“Northwestern Mutual’s support continues to provide much needed funds to work on groundbreaking
research that can help thousands of children,” said Thomas D. Kmetz, division
president of Women’s and Children’s services and president, Kosair Children’s Hospital. “We’re
very appreciative that they’ve stepped up again to help fight pediatric cancer.”
The company also donated the center court logo portion of the floor to the University of
Louisville to hang in the KFC Yum! Center.
“As exciting as it was for us to win the national championship this year, it’s also exciting to be
part of this effort to raise money for cancer research,” said Pitino. “It’s all about giving back to
the community, and Northwestern Mutual is providing a great example of how to be a good
Since 2012, the Northwestern Mutual Foundation in addition to Northwestern Mutual
employees, financial representatives and community supporters have contributed $1.5 million in
the fight against childhood cancer, which includes helping more than 200 families travel and stay
together during their children’s cancer treatments and funding nearly 13,000 hours of critical research projects.
About Northwestern Mutual
Northwestern Mutual is among the "World's Most Admired" life insurance companies in 2013 according
to FORTUNE® magazine and has helped clients achieve financial security for more than 156 years. As a
mutual company with $1.4 trillion of life insurance protection in force, Northwestern Mutual has no
shareholders. The company focuses solely and directly on its clients and seeks to deliver consistent and
dependable value to them over time.
Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company,
Milwaukee, WI, and its subsidiaries. Northwestern Mutual and its subsidiaries offer a holistic approach to
financial security solutions including: life insurance, long-term care insurance, disability income
insurance, annuities, investment products, and advisory products and services. Subsidiaries include
Northwestern Mutual Investment Services, LLC, broker-dealer, registered investment adviser, member
FINRA and SIPC; the Northwestern Mutual Wealth Management Company, limited purpose federal
savings bank; Northwestern Long Term Care Insurance Company; and Russell Investments.
About the Northwestern Mutual Foundation
The mission of the Northwestern Mutual Foundation – the largest corporate foundation in Wisconsin – is
to build strong, vibrant communities that serve as a legacy to future generations. The Foundation's giving
is designed to create an impact on the communities where the company's employees and financial
representatives live and work. In fiscal year 2013, the Foundation will contribute $16.9 million to
nonprofit organizations across the country.
NCAA is a trademark of the National Collegiate Athletic Association.